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Posts Tagged ‘customer surveys’

raffle tickets in a basket

Giving to Get: Using Contests to Gather Patron Feedback

Contests in the library can be an easy, high return way to collect anecdotes about library use from the community. This information can be used to influence decision-makers by putting a relatable face on usage data.

Getting the Most ROI from Customer Surveys

Marketing is defined as “the process or technique of promoting, selling, and distributing a product or service.”1 Clearly it is a critical part of getting the word out to customers about the various services, products, and happenings at your local library. But there is a step before marketing that can significantly increase your chance for […]