Social media is relatively easy to publish to and free or low-cost, making it genuinely accessible to any type of organization. This ease, however, can come at a price — more and more often we hear stories of businesses dealing with fallout from a poorly thought out post.
Posts Tagged ‘library social media presence’
The Jefferson County Public Library (CO) recently came under fire for allegedly posting politically sensitive tweets on the library’s Twitter account.
When your library has invested much time and money in a particular collection, you hope that your patrons take notice. Over the past four to five years, our cookbook section at Pharr (Texas) Memorial Library has grown tremendously. Unfortunately, the extensive collection circulated poorly. So we decided to roll with what we had and launch our own cooking show titled “Cooking with Ben” (after one of our staff members). Ben volunteered and was the ideal chef for the job. The response has been amazing!
When you think of finding the latest breaking news updates online, which social network comes to mind? The Pew Research Center recently published a report on a survey it conducted between January and February, 2016, with 4,654 members of the center’s American Trends Panel. The survey examined news-seeking habits of adults across social media platforms. For libraries, these survey findings provide insight on how to best reach patrons on social media as well as how adults find information online.
It’s easy to be overwhelmed as libraries worldwide are posting on Instagram, but specific hashtags can help find hidden gems.
According to Wikipedia, blogs have been around since the late 1990s. Since then, they have evolved to sophisticated avenues of sharing personal and organizational news and events. Whatever the purpose, blogs are now used widely by corporations, local government, and, yes, librarians. So how does a librarian use this tool in an effective way? How does it evolve and stay relevant both for the writer and reader?
Does the library belong on our patrons’ lists of friends they can ask any question to? Is the new app Jelly the way to do it?