“Why do we need libraries when there’s the Internet?” For those that work in the library industry, it’s an unfortunately familiar question. Despite the many ways in which libraries have evolved to embrace community, innovation, and technology, many outdated perceptions still remain. In 2014, a group of Colorado library marketers and directors decided it was time to tackle this issue head-on. The result of this collaboration is Outside the Lines, a grassroots initiative that is helping to shift perceptions of libraries everywhere.
Posts Tagged ‘Outside the Lines’
A mobilization of over 170 libraries and organizations around the world are set to participate in Outside the Lines week, an initiative that aims to reintroduce libraries to their communities through bold events and innovative campaigns. The weeklong celebration, running from September 13-19, has received backing from EveryLibrary, America’s first political action committee dedicated to raising funds for library initiatives.