A Publication of the Public Library Association Public Libraries Online

March/April 2018

The Wired Library

Teaching Technology

Public libraries are approaching the digital divide using different strategies. Aside from providing access to computers and internet, the most common digital divide–bridging mechanism is group classes on technology. The public affirms this focus for libraries: 94 percent of Americans believe public libraries should “offer programs to teach people, including kids and senior citizens, how to use digital tools such as computers, smartphones and apps.”

Feature Article

Observation, Orientation, Decision, Action Applying the OODA Loop Concept to Libraries

As we know, technology continues to redefine how we perceive the communities in which we participate. The perils and promises of machine learning shape our world around us in knowable ways. Social media allows us to participate at arm’s length as never before. It has transformed how we form and nurture our affinity groups so that we experience increasingly more closed systems that reluctantly absorb outside information. The world has become more entropic and arguably less connected to traditional institutions because of social media’s absorbing and disruptive influences. It has become hard for public institutions such as libraries to build upon traditional patron allegiances and support, and more perilous to depend solely on them. Moreover, in our attempts to nurture these allegiances, we struggle to comprehend the directions of change in our environment. Is it any wonder our pursuits often seem an endless cycle of chasing new purpose and self-justification while lurching toward new ideas that sometimes seem ill suited to our core principles?

Feature Article

Ready, Set, Negotiate! Preparing for Successful Contract Talks

The first day of contract negotiations is approaching and members of both teams are getting a little nervous. Will talks be smooth or disagreeable? Do both sides know what’s coming or are surprises in store? What is the best way to prepare for successful negotiations? Both sides can do plenty to come to the table prepared to create a contract that meets everyone’s needs.

Feature Article

Librarians, Meet Your Motherboard

Motherboards, CPUs, and RAM, oh my! In the twenty-first century, libraries are dependent on these easily confused or misidentified hardware components and terminologies. Modern information systems—ranging from library OPACs to electronic research databases—all require machines that have a motherboard beneath their shiny plastic hoods. Library skills, including Boolean searching and complex taxonomic classification, also rely on computer technology. Librarians regularly make expensive decisions about the hardware in their facilities, but it is easy to get tongue-tied by the acronyms and technical names for the hardware in these machines. A basic grasp of hardware components has the potential to greatly enhance our awareness of our information systems. Libraries can also save money by making informed technology decisions. It’s time we met our motherboards.

From the President

Courage to Evolve

Recently, we hosted visitors from a public library in Texas. The library director,
the mayor, and their finance officer toured several of our libraries and spent
time talking with our team members. After asking us some thoughtful, probing
questions about the philosophical underpinnings of our services, the mayor noted,
“You need to come up with a new noun. My image of what a traditional library looks
like has just been challenged, and what you are doing here is not a library—it is something
else. It is intriguing and challenging, and I want to spend time here, but what you
are doing needs a new name.” I challenged him to help us invent a better descriptor.