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Posts Tagged ‘marketing econtent’

ebook readers

3 Ideas to Market your eContent

According to the PEW study from last June, about 75% of the country’s libraries have eBooks. Let’s take a moment to applaud ourselves and our institutions for so quickly adapting to the eBook market! Now for the bad news: most of our patrons, even our most dedicated and interested customers, don’t know we’ve got this great resource. The same study reports, “58% of all those who says the library is very important to them say they do not know if their library lends e-books[1].”