A Publication of the Public Library Association Public Libraries Online

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May/June Public Libraries

Managing Library Millennials

When I think of my grandmother, I remember the food she always had in her pantry: Honey Nut Cheerios, Ritz Crackers, Folgers coffee, Joy ice cream cones, and Tang. When I think of my own cupboards, I rarely have one consistent item. Sometimes I will purchase brand names and other times I will get the dollar store version. I like to try out different items, different brands, or buy whatever is on sale. This is not what companies like to hear. Millennials’ fickle trends, popular diets, and adventurous exploring do not provide a dependable customer base.