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Gretchen Kaser Author Archive


Email: kaser@hohokus.bccls.org   Website: gretchenkaser.com   Twitter: @gkaser

Gretchen Kaser is employed as the director of the Worth-Pinkham Memorial Library in Ho-Ho-Kus, NJ. She began her library career in youth services, and other interests include emerging technologies, social media marketing, and statistics. Gretchen is currently reading Orient by Christopher Bollen.


illustration of an ebook reader device

Embargoed: Libraries Struggle with Ebook Purchasing

Recent publisher embargoes make it more difficult for libraries to purchase e-content.

laptop computer with a note that says time for review

Performance Evaluations: What Not to Do

Managers, avoid these common pitfalls, and stop stressing over employee reviews.

image of hand pressing a like button

Staying Social: Why Your Library Needs Social Media Policies

Social media is relatively easy to publish to and free or low-cost, making it genuinely accessible to any type of organization. This ease, however, can come at a price — more and more often we hear stories of businesses dealing with fallout from a poorly thought out post.

illustration of six faces connected by lines (networking)

It’s About Who Knows You

Networking: love it or hate it, it’s tough to ignore this facet of the modern career. Many experts tout the importance of making connections in order to further one’s career, but it can be difficult and overwhelming to get started.

group of people meeting at a computer

Managing Your Workplace Relationships

Is it ever okay to treat your colleagues like family?

two hands holding a clipboard with a report on it

How to Write a Monthly Report That Stakeholders Will Actually Read

The idea of monthly reports may conjure an image of long blocks of dry text and enough numbers to make your head spin. Equally boring for both the reader and the writer, these serious, lengthy reports often do little to convey your organization’s successes; the more dense they are, the less trustees and other stakeholders are likely to read them. If no one is reading them, is your library’s story really being told?

giant hand picking up tiny employee by head illustration

The Dangers of Micromanagement

If you’ve worked in a library for any considerable amount of time, chances are you’ve experienced micromanagement on some level.

Ending Sexual Harassment at the Public Library

Sexual harassment has taken center stage recently, and it’s reached epidemic proportions in public libraries.

image of an infographic on a clipboard

Using Infographics to Enhance Reader’s Advisory

Barnes & Noble’s list of reads for the biggest travel day of the year wins big.

illustration of wedding cake with heart on top

A Different Kind of Proposal: Weddings in the Library

Liverpool Central Library proposes weddings as a new revenue stream.

teens sharing a song

Millennials Love Public Libraries

Pew Research Center finds Millennials most likely to use public libraries.

illustration of a pencil and shapes (triangle, circle, square, etc.)

Graphic Design on a Shoestring

These free and low-cost tools will help your marketing materials shine.

library sleepover

Trend Alert: Stuffed Animal Sleepovers

Stuffed animal sleepovers provide the perfect mix of early literacy and fun.

people reading

Reading Parties Are Having a Moment

Literature becomes synonymous with fun at reading-themed parties and bars.

Modern day library

Public Libraries: How Relevant Are They?

A recent episode of Wisconsin Public Radio’s Kathleen Dunn Show discussed the relevancy of public libraries in today’s world. Through interviews with Wisconsin Library Directors Paula Kiley and Kelly Krieg-Sigman, Dunn examined how libraries are being used by their communities and how this has changed over time.